I interview Jon LoDuca in this episode to discuss his company, Playbook Builder. We talk about how he moved from service provider to software provider driving knowledge sharing for his clients. We also discuss how that scale allowed him to grow beyond his previous capacity. He discusses the importance of building experience into the daily habits of the user as a way of solidifying the value of the software.
Daily habits can drive change management for your customer. And change management is critical for customer success.
Jon is founder of Playbook Builder a skill accelerator software that helps companies capture and leverage their team’s best practices, insights, and knowledge so they can SCALE. They make knowledge sharing happen. He’s been featured as a technology and business leader in Forbes, The Wall St. Journal, Advisor Today and dozens of trade publications. Jon is the author of The Thought Leader, a contributing writer for Capterra, and a sought-after speaker with engagements at MDRT, TEDx, AALU, TechAssure, Lincoln Financial, Marshberry, NAIFA, and several regional organizations nationwide.